Tips on Choosing a Food Package Designer

Efficient food package design companies have a crucial role to play in the success of food companies the world over. Good food packaging (in terms of material and designs) is a key component of the shopping process for consumers. Studies have shown that consumers spend an average of ten seconds deciding on whether to buy a product or not which means that a food company has a very narrow window to convince someone to buy their product based on how it is packaged.

When preparing to launch out a new product line or repackage your current food products you need to be careful on the food packer and designer you choose. We have compiled a list of some issues you need to look into before settling on a food package and design company.

Do they have customizable design solutions?

Some design and packaging companies just offer products that they have in stock instead of thinking out of the box and innovating new products. These companies are okay with the status quo and you need to stay away from them. A good packing and design company needs to offer tailor made product design and packaging solutions that meet the specific needs of the client. A good packaging and design company needs to offer you a unique branding system that caters to all of the products you have. They need to also provide you with a practical packing solution that integrates fully with your facility and they have to offer high- quality solutions that optimize the packing process without compromising on product quality.

Efficacy of branding solutions meeting your needs

Some branding companies will require you to alter the process of packing your food products to meet their needs. This is an inconvenience that can be quite expensive and time consuming. Instead of changing your processes you can choose a company that is agile enough to address your needs as they are. The agile partner can offer other benefits like more promotional space that gives you more space to sell your brand and offer other relevant information. They can also add you more information on the placement of information on: the brand logo, use-by dates, ingredients and nutritional information, and bar code information.

Type of material used

A good food packer and designer uses high quality materials. When choosing a high quality material you need to inquire if the material meets certain industry and food hygiene standards like ISO certification. The company needs to inform you on how they handle issues like irregularly shaped products and those that require tight strong brands. For more info. about packaging, visit: https://www.britannica.com/technology/packaging.